KarmaDrive is an innovative way of donating money to good causes. The app takes away the weariness of donating and makes donating money viral by utilising social media and technology. It is designed to integrate with Twitter and Facebook for maximum effectiveness.
Based on the idea of karma - if you have done something bad, such as taken the last biscuit out of the pack, and feel a bit guilty about it, you can donate a small amount using KarmaDrive to your favourite charity and rebalance your guilty conscience and your karma. Once donated, the app will update your social network status with the donation and the reason why. Friends can vote on whether they feel you have donated enough to offset the "bad deed" and this is reflected in the in-app karma scales.
Once set up, the app is easy to use, and donations between 1p and £5 can be made with a few taps, avoiding the need to fill out long forms with personal details or adding on a few pounds to the cost of your phone bill.
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